FishBrain Kills the Biggest Myth in Fishing 7-11-2013

Congrats all anglers who like to sleep in the morning. FishBrain killsMuskie Hanson 52 one of the oldest myths in fishing, that it is best to fish early in the morning. FishBrain statistics from over 40 000 catches shows that this is not correct, instead it is most effective to fish in the evening.

FishBrain is a mobile social network and first to gather substantial fishing data through mobile apps. FishBrain users are logging their fishing sessions and share them with the community. 

The FishBrain app for iPhone and Android were released in march and has more than 40 000 registered catches and 80 000 members worldwide. The apps gather data such as lure/bait used, position, species, time, weather, air pressure and much more.

When it comes to what time a day it is best to fish, there are variations depending on location, season and weather. But the new “Rule of thumb” says that it is better to fish in the evening than in the morning. In the the evening the FishBrain system registers most catches per hour of fishing.

“I am really pleased that we now have killed this long lived myth. There are a lot myths and lore when it comes to fishing and we are after them all with user generated fishing data. Now it is proved that it is better to fish in the evening.”  Johan Attby, CEO FishBrain

Marcus Fransson


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Have fun, improve and share your fishing

With the FishBrains app it is fun and easy to log your fishing. Your friends can follow your adventures in real-time and you can catch more fish with FishBrains Intelligent recommendations.

FishBrain has its headquarter in Gothenburg, Sweden.

Download the app for FREE at

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Photos on flickr