The Economics of Female Anglers

June 24, 2009 | Category: Fishing
The economics of female anglers
The following data was specially pulled for the Women’s Outdoor Wire from Southwick Associates’ March 2009 angler survey.Age of Respondent

Under 18 - 0%

18 to 24 - 2.56%

25 to 34 - 13.59%

35 to 44 - 37.83%

45 to 54 - 30.62%

55 to 64 - 10.09%

65 and older - 5.31%

Did you freshwater fish this past month?

Yes - 50.89%

No - 49.11%

Did you saltwater fish this past month?

Yes - 15.94%

No - 84.06%

Where did you fish this past month?

Freshwater only - 74.50%

Saltwater only - 18.55%

Both freshwater and saltwater - 6.95%

Methods used by freshwater anglers last month

Fishing with dead bait - 9.44%

Fly fishing - 6.19%

Fishing with live bait - 65.55%

Fishing with artificial baits, except flies - 69.63%

Other - 4.22%

Freshwater species targeted last month by anglers

Any - 23.50%

Carp - 3.31%

Catfish - 21%

Largemouth or spotted bass - 39.50%

Panfish - 34.58%

Perch - 12.51%

Pickerel, pike or muskie - 5%

Salmon - 3.90%

Saugeye - 4.41%

Smallmouth bass - 13.23%

Steelhead - 2.01%

Striped bass, freshwater or hybrid bass - 4.25%

Trout - 24.71%

Walleye - 5.75%

Whitebass and sunshine bass - 2.43%

Other fish - 2.28%

Places from where freshwater anglers fished

Canoe - 3.95%

Kayak - 0.55%

Land, pier, dock or wading - 70.64%

Powerboat - 38.40%

Other - 10.91%

Days of fishing by freshwater anglers last month

0 days - 0.64%

1 or 2 days - 37.24%

3 to 5 days - 32.50%

6 to10 days - 17.47%

11 to 15 days - 7.44%

16 to 20 days - 4.04%

Over 20 days - 0.67%

Methods used by saltwater anglers last month

Fishing with dead bait - 45.43%

Fly fishing - 25.94%

Fishing with live bait - 28.31%

Fishing with artificial baits, except flies - 46.19%

Other - 1.99%

Saltwater species targeted last month by anglers

Any saltwater fish that bites - 22.28%

Billfish - 4.87%

Bluefish - 7.08%

Bonefish - 11.62%

Bonito - 4.87%

Calico bass - 0%

Dolphin - 6.50%

Flounder - 13.83%

Halibut - 32.42%

Ling cod - 3.79%

Mackerel, king, Spanish, Boston, cero, etc. - 7.14%

Other bass (Pacific coast only) - 3.79%

Permit - 0%

Redfish, red drum, channel bass - 25.31%

Rockfish (Pacific coast only) - 3.79%

Salmon - 3.79%

Shark - 4.87%

Grouper, snapper, sea bass - 0%

Snook - 6.74%

Sea perch (Pacific coast only) - 4.87%

Striped bass - 4.51%

Tarpon - 0%

Tautog, blackfish - 0%

Tuna - 10.75%

Spotted Seatrout or weakfish - 17.10%

Yellow tail - 9.15%

Other - 28.64%

Places from where saltwater anglers fished

Canoe - 0%

Kayak - 2.26%

Land, pier, dock or wading - 32.43%

Powerboat - 62.33%

Other - 14.32%

Days of fishing by saltwater anglers last month

0 days - 0%

1 or 2 days - 33%

3 to 5 days - 58.15%

6 to10 days - 4.87%

11 to 15 days - 0%

16 to 20 days - 0%

Over 20 days - 3.98%

Did you purchase any fishing related items this past month for yourself, others or as gifts?

No - 47.50%

Yes - 52.50%

Of those who purchased fishing equipment last month, the following items were bought.

Fishing apparel - 20.33%

Combo (rod/reel) - 19.05%

Fishing electronics (GPS, sonar, fish finders) - 9.01%

Fly fishing tackle - 4.45%

Ice fishing equipment - 7.98%

Fishing line, not fly fishing - 36.25%

Lure, not fly fishing - 46.30%

Reel, not fly fishing - 12.50%

Rod, not fly fishing - 7.67%

Terminal tackle (hook, sinker, swivel, rig, bobber, leader) - 53.79%

Other fishing equipment (tackle box, landing nets, bait buckets, aerators, cast nets, scales, grips, measuring devices, knives, hook sharpeners, removers, pliers, stringers - 18.75%

Types of stores where fishing equipment was purchased:

Fishing shows or expos - 1.9%

General sporting goods (Sports Authority, Dicks, Academy) - 31.8%

Local shop (bait tackle, specialty fly shop) - 31.4%

Mass merchant - (Wal-Mart, K-Mart, Sams Club) - 34.6%

Outdoor specialty store (Bass Pro, Cabelas, Gander Mountain) - 25.7%

Printed catalog - (Bass Pro and Cabelas) - 3.7%

Used - 1.5%

Web site (Cabelas, Bass Pro) - 6.0%

Other - 21.3%

I recommend you visit www.anglersurvey.com and share insights about your activities and purchasing habits. Results of the surveys are used by wildlife agencies and sportsmen’s groups to protect and enhance fishing opportunities. Also, your participation will help the industry develop new products and improve services. As a bonus, every month you complete the survey, you can win one of five $100 gift certificates to the sporting goods retailer of your choice.